Become a Bestselling Author in 7 easy steps

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Ghost writer at Book Cover Hub

To become a Bestselling Author
What will you learn?

Becoming a bestselling author is a challenging but rewarding journey. For those aspiring to reach such heights, there’s a burning question: How to become a bestselling author? While there’s no guaranteed formula for success, incorporating certain strategies can significantly increase your chances of achieving bestseller status.

Here’s a comprehensive 7-step guide from BookCoverHub, revealing the path to becoming a bestselling author and joining the ranks of popular authors and best selling authors of all time.

Write an Outstanding Book: The Foundation to Become a Bestselling Author

Writing a bestselling book is the dream of many aspiring authors, but it requires dedication, skill, and a deep understanding of what captivates readers. The first and most crucial step on this journey is crafting an exceptional book that leaves a lasting impact on its audience.

  1. Developing a Compelling and Unique Concept to be a Successful Author: 

Every great book starts with a captivating story or a unique concept that sets it apart from the rest. Whether you’re writing fiction or non-fiction, your book needs to resonate with readers emotionally or intellectually. Take the time to brainstorm ideas, outline your plot or structure, and flesh out your characters or concepts.

In fiction, focus on creating multi-dimensional characters with relatable motivations and flaws. Readers should connect with them on a personal level, making them feel invested in their journeys. Additionally, a well-paced and engaging plot that includes twists and turns will keep readers eagerly turning the pages.

In non-fiction, ensure your concept is fresh, insightful, and offers a new perspective on the topic. Address the pain points or interests of your target audience, providing valuable information or solutions to their problems.

Strong Character Development: A Key to Become a Popular Author

In fiction, characters are the heart and soul of your story. These strong characters make the story famous and writer a popular author Develop characters that are not only realistic but also emotionally resonant. Give them strengths and weaknesses, fears and aspirations, and make their growth and transformation an integral part of the narrative. The more readers care about the characters, the more they’ll invest in the story’s outcome.

  1. Engaging Plot: A compelling plot keeps readers hooked from the first page to the last. Start with an attention-grabbing opening and build tension and conflict throughout the story. Consider using a mix of rising action, climactic moments, and resolution to maintain a sense of momentum and excitement. Avoid plot holes or inconsistencies that might detract from the reader’s experience.
  2. Polished Writing: Strong writing is essential to creating an outstanding book. Pay attention to grammar, punctuation, and sentence structure to ensure clarity and readability. Use evocative language to paint vivid imagery and immerse readers in the world you’ve created. Edit and revise your work rigorously to eliminate errors and refine your prose.
  3. Seek Feedback from Beta Readers or Professional Editors: Before publication, it’s crucial to get feedback on your manuscript from unbiased sources. Beta readers, who are members of your target audience, can provide valuable insights into how your book resonates with them. Professional editors can offer a comprehensive critique and help you polish your work to a professional standard. Embrace constructive criticism and use it to make your book even better.

Identify Your Target Audience: Way to Become a Bestselling Author

Understanding your target audience is fundamental to a successful bestselling book launch. You need to know who your book is written for, so you can tailor your marketing efforts to reach them effectively.

  1. Research Demographics, Interests, and Preferences:
    To be a best selling author, conduct thorough research to identify your potential readers. Understand their demographics, such as age, gender, location, and interests. Find out what topics or genres they enjoy and what themes or issues they relate to. This information will help you shape your book’s content and marketing strategy.


2. Tailor Your Marketing Efforts: Masterful Technique to be a Bestselling Author
Once you know your target audience, craft your marketing messages to resonate with them. Resonating with the target audience makes the author a successful author. Speak directly to their desires, challenges, and aspirations. Use language and imagery that they can connect with emotionally. Tailor your promotional materials and strategies to address the specific interests of your audience.

Create a Marketing Plan: The Foundation to becoming a Bestselling Author

An outstanding book alone won’t guarantee success; you need a well-thought-out marketing plan to create buzz around your work and reach a wider audience which is key to become a best selling author.

  1. Pre-Launch Activities: Begin promoting your book well before its official release. Build anticipation through teasers, cover reveals, and behind-the-scenes glimpses of your writing process. Engage with potential readers through social media and author newsletters to generate interest and excitement.
  2. Book Launch Events: Plan a book launch event that aligns with the theme or genre of your book. Whether it’s a physical event at a bookstore or an online launch party, make it a memorable experience. Offer incentives like signed copies or exclusive content to encourage early purchases.
  3. Promotional Tactics: Utilize various promotional tactics to boost your book’s visibility. Engage with book bloggers and influencers in your niche to secure reviews and features. Consider offering limited-time discounts or freebies to entice readers to give your book a chance. Collaborate with other authors or industry professionals to cross-promote each other’s work.
  4. Post-Launch Strategies: The marketing efforts don’t end after the book launch. Keep promoting your work through ongoing social media engagement, guest blog posts, interviews, and participation in relevant events or conferences. Continue to grow your author platform and connect with readers to build a loyal fan base for future releases.

Leverage Book Cover Design to become a Bestselling Author: Captivate Readers with Visual Appeal

Investing in a professional book cover and interior design is one of the most important steps in your journey to becoming a bestselling author. A visually appealing cover that conveys the essence of your book can attract potential readers and increase the likelihood of them picking up your book. Furthermore, a reader-friendly interior layout that is free of formatting errors ensures an enjoyable reading experience, further enhancing your book’s appeal.

  1. A Visually Appealing Cover: The First Impression Matters Your book cover is the first thing potential readers will see, so it must make a strong first impression. A professionally designed cover that aligns with your genre and effectively communicates the book’s theme will capture attention and curiosity. Hiring a skilled graphic designer with experience in book covers is a wise investment.

Consider the following elements for an eye-catching cover:

  • Title and Author Name: Use clear, legible fonts that are easy to read even in thumbnail size.
  • Imagery: Choose artwork or images that reflect the tone and content of your book. High-quality, striking visuals are essential.
  • Color Scheme: Select colors that evoke the right emotions and complement the genre of your book.
  • Genre Alignment: Ensure your cover design aligns with the expectations of your target readers.
  1. Reader-Friendly Interior Layout: A Seamless Reading Experience While the cover attracts readers, the interior layout keeps them engaged. A clutter-free layout with appropriate fonts and spacing contributes to a smooth reading experience. Ensure that your book’s interior is free of formatting errors, typos, and inconsistent styling.

Consider these tips for a reader-friendly interior layout:

  • Font Choice: Use easy-to-read fonts, especially for the main body text. A balance between aesthetics and readability is essential.
  • Chapter Headings: Make chapter headings clear and distinct for easy navigation.
  • White Space: Avoid overcrowding the page; utilize white space to give the reader’s eyes a break.
  • Consistency: Maintain consistent formatting throughout the book to create a professional appearance.

Build an Author Platform to become a Bestselling Author: Engage with Your Audience

Establishing an author platform before your book’s release is a crucial aspect of building a successful writing career. An author platform is your online presence, including a website, blog, social media accounts, and email list. A robust platform helps you connect with potential readers, showcase your expertise, and build a loyal fan base which makes you a popular author.

  1. Create an Author Website: Your Online Hub Your author website is the central hub of your online presence. Make it visually appealing and easy to navigate. Include sections such as an about page, book page, blog (if you plan to blog), and a contact page. Make it easy for visitors to find information about you and your work.
  2. Engaging Content: Provide Value to Your Readers Regularly update your website with engaging and valuable content related to your book’s genre or your writing journey. This can include blog posts, articles, or even sneak peeks of your upcoming book. Engaging content will attract visitors and keep them coming back for more.
  3. Social Media Presence: Connect with Your Audience Choose social media platforms that align with your target audience and engage with them regularly. Share updates about your writing progress, behind-the-scenes content, and relevant news or articles. Respond to comments and messages to foster a sense of community.
  4. Build an Email List: Direct Communication with Your Fans Encourage visitors to subscribe to your email list. Email marketing allows direct communication with your audience and helps you promote your book and upcoming projects effectively.

Seek Early Reviews to be a Bestselling Author: Establish Credibility and Generate Buzz

Before your book’s official release, seek early reviews from book bloggers, reviewers, and influencers in your genre. Positive reviews not only provide valuable feedback but also add credibility to your work and generate word-of-mouth marketing.

  1. Identify Reviewers:Reach Out to Influencers Research book bloggers and reviewers who have a readership that aligns with your target audience. Personalize your outreach and offer them a complimentary copy of your book in exchange for an honest review.
  2. Use Review Quotes in Marketing:Highlight Praise Once you receive positive reviews, incorporate snippets or quotes into your marketing materials, such as your book cover or website. Positive endorsements can sway potential readers and increase their confidence in your book.

Launch Strategically to Achieve Status of Bestselling Author: Maximize Impact and Visibility

Planning your book launch strategically can significantly impact its success as well as your dream of becoming Bestselling Author. Timing, promotional tactics, and aligning with significant events can boost interest and increase sales.

  1. Timing Matters: Choose Your Launch Date Wisely Consider the timing of your book release. Avoid major holidays or busy periods when potential readers might be preoccupied. Instead, aim for a time with fewer competing book releases to maximize your book’s visibility.
  2. Promotional Tools: Generate Excitement Use promotional tools such as limited-time discounts, book giveaways, or special bonus content for early buyers. Utilize social media, author newsletters, and guest blog posts to reach a wider audience.
  3. Collaborate with Others: Expand Your Reach Collaborate with other authors or industry professionals to cross-promote each other’s work. Joint events or promotions can expose your book to a broader audience and foster new connections.

The Book Cover Hub’s Guide: Unlock Your Path to Bestselling Authorship

Do you dream of becoming a bestselling author? Unlock the secrets to literary success with this comprehensive masterpiece. Delve into the heart of any bestselling book by crafting an unforgettable story, weaving emotions, suspense, and unforgettable characters into the fabric of your narrative. The power of a perfect cover cannot be underestimated in the fiercely competitive world of publishing. Let this guide lead you through the realm of aesthetics, where art and marketing unite to create a magnetic force that draws potential readers in. Master the art of building a strong author platform, navigating social media, and forging connections with fellow writers and influencers to witness your fan base grow globally. Learn the art of obtaining early reviews, propelling your book toward greatness as word-of-mouth spreads like a tidal wave of enthusiasm. Craft a stellar book launch with expert advice, ensuring your work bursts into the literary cosmos with maximum impact, leaving an indelible mark in the sky. Embrace the journey of growth and evolution as a writer, honing your craft and connecting with your audience on a personal level. With perseverance and determination, join the ranks of bestselling authors and make a significant impact on the literary world. 

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FAQs For Bestselling Authors

How much do bestselling authors make?

There's a wide range! Bestselling authors can make anywhere from six figures to millions of dollars per book, depending on several factors:


  • Royalty rate: Traditionally published authors earn a royalty, a percentage of the book's selling price. Bestselling authors often negotiate higher royalty rates (up to 15%) compared to standard rates (8-12%).
  • Number of copies sold: This is a big one! The more copies a book sells, the more the author earns in royalties. Bestsellers, by definition, sell a significant number of copies.
  • Book format: Royalties differ between formats (hardcover, paperback, ebook).
  • Foreign rights and adaptations: Selling film or translation rights can bring in additional income.

What makes a book a bestseller?

There's no single answer, but here are some common factors:


  • Strong sales figures: The exact number varies depending on the bestseller list, but it typically involves selling tens of thousands of copies within a short period.
  • Positive reviews and critical acclaim: Attention from reviewers and recognition by industry awards can boost sales.
  • Genre popularity: Certain genres, like mystery, thriller, and romance, tend to have a higher concentration of bestsellers.
  • Marketing and promotion: A strong marketing push from the publisher or author can significantly impact sales.

How do first-time authors become bestsellers?

It's definitely possible! While uncommon, there are many examples of debut novels becoming bestsellers. Here are some tips:


  • Write a captivating story with broad appeal.
  • Craft a unique and marketable concept.
  • Partner with a skilled literary agent who can advocate for you.
  • Secure a publishing deal with a strong marketing team.
  • Build a dedicated online presence and connect with readers.

What is the average age of bestselling authors?

There's no single age that guarantees bestseller status. Successful authors come from all walks of life and age groups. Some achieve recognition early in their careers, while others find success later in life.

Picture of Syed Inam Ali Naqvi
Syed Inam Ali Naqvi

Syed Inam Ali Naqvi is a content writer, with a track record of producing high-quality ebooks and books. He is consistently delivering valuable insights and practical advice to his readers. His writing is not only informative, but also engaging and inspiring, making him a popular choice for those seeking guidance and direction in their personal and professional lives. Whether through his books, articles or stories, Syed is dedicated to helping others achieve their goals and reach their full potential.

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